Advertising for charities

Advertising for charities

We help charities recruit fundraisers for their challenges and events.

More fundraisers, less risk

We work with charities ranging from local hospices to household names such as Macmillan, BHF and NSPCC helping them to reach a new audience to recruit new fundraisers for their events and challenges. Many of these charities have been customers for 20+ years and in that time we've helped recruit 1000's of fundraisers for runs, bike rides, swims, triathlons, multi-activity challenges, walks, treks, abseils, zip wires, skydives as well as virtual challenges.

We understand the time, resource and financial pressures faced by fundraising teams - especially post-Covid - and want to support charities by taking some of the risk out of recruiting active fundraisers. And we're so confident we can deliver more fundraisers, we guarantee you will get back more than you spend - otherwise we'll keep you on the site until you do.

Read about what we do, our prices and see examples of charities we already support - or get in touch for a chat.

Reach a new audience

We showcase your challenge events and charity places to a brand new audience.

Our audience

Our audience

We focus on quality over quantity. Our purely organic approach results in a high quality, authentic audience which means higher conversion rates site-wide.

Stats

Google

Up to 70% of our traffic each month comes from Google - which means visitors are actively searching for events.

Example searches
Landing pages

Landing pages

Most people visiting the site enter via a landing page related to their search.

See example
Event listings

Event listings

Visitors searching for charity places in events also land directly on an event listing.

See listing

Searches

Events are also indexed in our powerful search which makes it easy to find charity events.

See example

Charity place listings

Promote your places in 3rd party events like Great North Run.

What is a charity place listing?

What is a charity place listing?

A charity place listing is a branded listing of a charity's places in a third party event.

See examples
How it works

How it works

We generate high quality leads which convert into sign ups.

Find out more
Featured charities

Featured charities

Premium coverage for a limited number of charities.

See example
Pricing

Pricing

Recruit new fundraisers for your charity places from just £10 per lead.

Find out more

Premium event listings

Create the right first impression for your charity-organised event.

What is a premium listing?

What is a premium listing?

A premium listing is a branded event listing which provides participants with everything they need to know about the event before signing up.

See example
Clicks or leads

Clicks or leads

Listings can link direct to the event's online entry system or go via a lead form.

Find out more
Pricing

Pricing

List your charity-organised event from just £300 per year.

Find out more

Campaigns

Increase the profile of events at key recruitment times.

£375 per month

Hero feature

A hero feature is a large hero-style feature which gives one listing premium coverage at the top of a key landing page within a mobile-friendly carousel.

See examples
£250 per month

Website feature

Gives an event editorial-style coverage on a key landing page.

See examples
£250 per newsletter

Newsletter feature

Gives an event coverage in one of our weekly newsletters sent to 100,000+ people.

See examples
£1000 per campaign

Email campaign

For customers looking to generate significant extra awareness, an email campaign gives pro-active targeting of relevant newsletter subscribers.

See examples

Monitoring feedback

Find out more about monitoring click thru's and entries from your listing.

Find out more

Case studies

Examples of how we've helped customers recruit more fundraisers.

Customer feedback

We've always had strong results with TimeOutdoors but results for our 2024 team challenge event series have been particulary impressive, converting better than other channels we’re using - including social media.

Dan Eagar
Action Medical Research
WaterAid

WaterAid

Featured charity WaterAid recruited runners for their Great North Run team in 2023. 112 leads resulted in 55 sign ups.

The Passage

The Passage

Homelessness charity The Passage achieved a 675% ROI on their spend in 2023/24. 161 leads resulted in sign ups for a range of events including Berlin Marathon.

Mighty Hikes

Mighty Hikes

Macmillan were so happy with the results of promoting their hikes in 2023 that they came back in 2024!

See 2024 series
Race the Sun

Race the Sun

We generated 350+ leads for teams of 2/4 people for Action Medical Research's flagship events series in 2024.

Pedal, paddle, peak!

Pedal, paddle, peak!

We've helped Muscular Dystrophy fill their 2023 & 2024 triple-challenge events in the Lakes by generating 200+ leads for teams of up to 10 people.

London Marathon 2024

London Marathon 2024

Featured charity Meningitis Research Foundation recruited 17 runners for their 2024 team - each raising £2,000+.

Missing People

Missing People

Missing People are a lifeline to every missing person and in 2023 recruited runners for events in Yorkshire, London, Dublin, Berlin, Paris & Amsterdam.

NSPCC

NSPCC

We've helped the NSPCC recruit fundraisers for challenges as diverse as the Gherkin Challenge, The Big Skydive and Walk for Children.

NSPCC events
British Heart Foundation

British Heart Foundation

We've been helping the BHF since 2003 with everything from London to Brighton, London to Paris, Pier to Pier Swim and Yorkshire 3 Peaks to Everest Base Camp and Kilimanjaro treks.

BHF events
GOSH

GOSH

We help GOSH recruit runners for a range of events. In 2023 they converted 100% of their leads for Hackney Half.

The Big Hike 2024

The Big Hike 2024

Cancer Research UK approached us in late 2023 for help with promoting their Big Hike series.

Big Hikes 2024
Happy Days

Happy Days

Happy Days Children's Charity generated 59 leads for the 2024 Great North Run - resulting in 48 runners joining their team.

FAQs

Answers to questions we get asked.

What's the difference between a premium local and premium national listing?

There is no difference in the layout of the listing, just where it is displayed. National listings are on key landing pages - local listings are on regional pages.

My event has multiple races, are these all included in the cost?

Yes, an event with a fun run, half marathon and marathon will have unique pages for each race.

Can I update my own listings?

Yes. We do the initial setup work for you but you can login to MyTOD at any time to make changes.

Can I add my own tracking links?

Yes, this is possible but generally unnecessary as we add utm parameters to all outbound links.

Do I pay for all leads?

Yes, you are charged for the lead at the time it is generated.

Next steps

Sign up online or get in touch.

Get in touch

Get in touch

To find out more about how we can help recruit more fundraisers for your charity events, please get in touch.

Contact us
Sign up online

Sign up online

The quickest way to list a charity-organised event is to sign up online.

Find out more