Event organisers

Event organisers

We support event organisers by giving them access to a huge audience without charging the earth.

More entries, no commission

Event organisers tell us how they are being squeezed at both ends. Rising expenses are increasing the cost of putting on events and excessive commissions charged on entry fees are reducing the income received from entries - or still worse, excessive service charges added to entry fees are putting people off from entering altogether. At a time when the sector is still recovering from Covid, we think that's bad and we want to support event organisers by giving them access to a big audience without charging the earth.

We don't take entries for your event, we simply drive more entries through your existing platform - so whether we generate 20 or 200 entries, we don't take a penny more. And we're so confident we can deliver more entries, we guarantee you will get back more than you spend - otherwise we'll keep you on the site until you do.

Read about what we do, our prices and see examples of events we already support - or get in touch for a chat.

Create the right first impression

First impressions really do count and a premium listing creates just the right first impression.

What is a premium listing?

What is a premium listing?

A premium listing is a branded event listing which provides participants with everything they need to know about the event before signing up.

See example
Up to 10 races

Up to 10 races

Each listing includes up to 10 races and as each race has it's own page, we can show just the half marathon page to people looking for a half marathon - keeping things nice and simple.

See example

Signing up

Visitors are always just one-click away from the event's online entry system via multiple 'Enter now' buttons.

Reach a new audience

Having presented the event in the best light, the next step is to get the event and race listings in front of a new audience.

Our audience

Our audience

We focus on quality over quantity. Our purely organic approach results in a high quality, authentic audience which means higher conversion rates site-wide.

Stats

Google

Up to 70% of our traffic each month comes from Google - which means visitors are actively searching for events.

Example searches

Landing pages

Over 80% of people visiting the site enter via a landing page related to their search - such as 'marathons' or 'marathons london' - so being on one of these pages is critical.

See example
Maps

Maps

A 'Map view' of events displays listings on maps specially designed for outdoor activities.

See examples

Searches

Events are also indexed in our powerful search and are always displayed at the top of relevant search results.

See example

Pay once for unlimited support

Pay a single annual fee, no commission. Includes all setup work.

From £300

Premium listing

Target either a regional or national audience with priority on landing pages and in searches.

Sign up now
£250 per month

Website feature

Extra editorial-style coverage on a key landing page.

See examples
£250 per newsletter

Newsletter feature

Extra coverage in one of our weekly newsletters sent to 100,000+ people.

See examples
£1000 per campaign

Email campaign

For customers looking to generate significant extra awareness, an email campaign gives pro-active targeting of relevant newsletter subscribers.

See examples

Monitoring feedback

Find out more about monitoring click thru's and entries from your listing.

Find out more

Case studies

See examples for yourself of what it looks like to work with us.

Customer feedback

We were aware of TimeOutdoors but hadn't considered premium listings before seeing their proposal. The set up was easy and we had a very good response to our first event - as a result we now have premium listings for several other events.

Bill Shone
CrazyLegs Events
Sportiva Events

Sportiva Events

Runs, bike rides, swims, triathlons and much more in the South West!

Sportiva Events
Great Run

Great Run

Organisers of some of the biggest events in the world!

Great Run events
GSi Events

GSi Events

Everything from marathon relays to after-dark 5Ks!

GSi events
It's Grim Up North

It's Grim Up North

If you like beautiful races in beautiful places and like fun, medals and cake...

See events
MoRunning

MoRunning

A series of fun events supporting Movember and Men's Health.

MoRuns
Run for All

Run for All

This not-for-profit organises events across Yorkshire and the East Midlands.

Run for All events
Born Survivor

Born Survivor

Epic mud-fuelled assault course designed by Royal Marine Commandos.

Born Survivor Cheshire
The ROC

The ROC

The totally unique ROC triathlon format is tough and redefined.

The ROC Wales
Run-Fest

Run-Fest

Fun local events involving the whole family and local community.

Run-Fest events
Events of the North

Events of the North

Founded by Steve Cram and organisers of runs, triathlons and duathlons up North.

Events of the North
Threshold Sports

Threshold Sports

Organisers of some of the most iconic events in the UK.

Threshold Sports
Questars

Questars

The ultimate adventure racing experience in the UK.

Questars

FAQs

Answers to questions we get asked.

What's the difference between a premium local and premium national listing?

There is no difference in the layout of the listing, just where it is displayed on the website.

My event has multiple races, are these all included in the cost?

Yes. For example, an event with a fun run, half marathon and marathon will have 4 unique pages.

Can I update my own event?

Yes. We do the initial setup work for you but you can login to MyTOD at any time to make changes.

Can I add my own tracking links?

Yes, this is possible but generally unnecessary as we add utm parameters to all outbound links to your website.

Can I measure how many people register for my event?

This is technically possible but because people are registering on your website, it is not something we can do. Google Analytics has various ways of measuring conversions and goals and it is possible to track conversions from different sources.

Next steps

Sign up online or get in touch.

Sign up online

Sign up online

The quickest way to list your event is to sign up online. Simply choose regional or national coverage, make an online payment and leave the rest to us.

Sign up now
Get in touch

Get in touch

To find out more about how we can help get your events in front of a new audience, please get in touch.

Contact us