London to Amsterdam Cycle

3-Star accommodation

On Day 2, you will be staying in a minimum of 3-star accommodation. The specific accommodation will depend on the route and availability, but all rooms are en-suite and suitable for purpose. Participants will be sharing twin rooms split between males and females, or couples if they booked together. If you would like to upgrade to single occupancy, you can do so during the booking process.

Fitness level

To complete the London to Amsterdam challenge, you’ll need a solid level of fitness and endurance. Over three days, you’ll ride between 75 and 85 miles per day, spending around seven hours in the saddle at an average pace of 13mph. It’s achievable, but it’s not easy; you’ll need to prepare both physically and mentally.

You don’t need to be an elite cyclist, but you do need to commit to training. A structured plan combining endurance rides, speed work and strength training will prepare you properly. Working with a coach or joining a cycling club can also help you stay motivated and consistent.

Success comes down to preparation, mindset and teamwork. Train well, stay positive and you’ll be ready to take on this demanding, and hugely rewarding, ride.

Training advice will be provided.

Speed groups

You won’t be left behind if you’re a slower rider.

The challenge is designed to suit a range of fitness levels. Leaders ride at the front and back of the group, setting a steady, manageable pace and taking regular breaks so everyone can rest and regroup. The aim is to keep the team together from start to finish.

That said, you’re responsible for pacing yourself and managing your energy each day. If you’re struggling, speak up. The leaders are there to support you with guidance, encouragement and practical help when you need it.

With the right preparation and mindset, you’ll be fully supported every mile of the way.

Bike type

Road or hybrid.

Season

• Jan
• Feb
• Mar
• Apr
• May
• Jun
• Jul
• Aug
• Sep
• Oct
• Nov
• Dec

Itinerary

• Day 1 | London to Harwich (83 miles)

  Your London to Amsterdam challenge begins at Carlton House Terrace, London, at 09:00. Meet the team, check in, and get ready to roll. After a short walk to Trafalgar Square, you’ll set off at 10:00, leaving the capital behind and heading east towards the coast.

  As the city fades, you’ll ride through the scenic, winding roads of Essex. Expect smooth stretches, gentle undulations, and well-earned breaks in characterful towns along the way.

  By early evening, you’ll reach Harwich and board the overnight ferry to Holland. Relax, refuel, and recharge onboard. Your en-suite cabin includes bedding and towels, and you’ll have access to restaurants, bars, a cinema, and free Wi-Fi. Rest up, tomorrow you ride in the Netherlands.

• 09:00 | Meet at Carlton House Terrace
• 10:00 | Start at Trafalgar Square
• 9 miles | Mini break (Leytonstone)
• 35 miles | One-hour break (Writtle)
• 60 miles | Mini break (Colchester)
• 83 miles | Finish in Harwich (approx. 18:00)
• Evening | Board overnight ferry

• Day 2 | Hook of Holland to Utrecht (62 miles)

  You arrive at the Hook of Holland at approximately 07:45 (local time), refreshed and ready for the next stage. After disembarking, you’ll begin your first ride on Dutch soil at 09:00.

  Today’s route showcases classic Netherlands riding: flat, fast, and scenic. You’ll cycle through a mix of open countryside, waterways, and vibrant urban stretches as you make your way to the lively city of Utrecht.

  After 62 rewarding miles, you’ll arrive mid-afternoon and settle into your accommodation (twin occupancy, with single upgrades available). The evening is yours to relax, refuel, and explore.

• 09:00 | Start at Hook of Holland
• 11:00 | Mini break
• 13:00 | Lunch break
• 62 miles | Finish in Utrecht (approx. 15:00)

• Day 3 | Utrecht to Amsterdam (75 miles)

  Your final day takes you north from Utrecht to the iconic city of Amsterdam. You’ll ride smooth cycle paths through classic Dutch landscapes, ticking off the final miles of an unforgettable three-day journey.

  As you approach the capital, anticipation builds. You’ll roll into Amsterdam Art Square for a triumphant finish at approximately 16:00. Take it in. You’ve earned this.

  Your bike will be securely transported back to the UK, leaving you free to explore Amsterdam’s canals, parks, and vibrant streets. In the evening, join the team and your fellow riders for a well-deserved celebratory drink.

• 09:00 | Start in Utrecht
• 11:00 | Mini break
• 13:00 | Lunch break
• 75 miles | Finish at Amsterdam Art Square (approx. 16:00)

Included

• Support vehicle

  Dedicated support vehicle will be with you throughout the journey, carrying any personal belongings you need and providing peace of mind.

• Experienced cycle leaders

  Led by an expert team, you'll have guidance and support every step of the way.

• Overnight ferry (Day 1)

  Enjoy a comfortable night on board with options for upgraded single-occupancy cabins (subject to availability).

• Accommodation (Day 2)

  Twin-occupancy accommodation in Utrecht, with single-occupancy upgrades available upon request.

• Lunch on Days 1, 2 & 3

  Refuel with provided lunches to keep your energy up as you pedal through beautiful landscapes.

• London to Amsterdam finisher medal

  Celebrate your achievement with a commemorative medal at the end of the challenge!

• Light refreshments & fluids

  Hydration and light snacks are provided at key checkpoints.

• Post-challenge bike transport

  Your bike and kit will be transported back to our HQ in Letchworth, Hertfordshire for collection at your convenience.

• Customs documentation & fees

  All necessary paperwork and fees for importing/exporting goods to and from the UK are covered.

Not Included

• Equipment

  Please bring your own cycling gear and equipment suited to the challenge.

• Personal insurance

  Comprehensive travel and activity insurance is recommended and must be arranged independently.

• Accommodation in Amsterdam

  Flexibility for you to choose your preferred accommodation in Amsterdam after the challenge.

• Return travel from Amsterdam

  Your journey back from Amsterdam is not included, giving you the freedom to plan your return as you like.

Meals

Lunch is provided on Days 1, 2, and 3, along with light refreshments at checkpoints. Additional meals, including dinner on the ferry and in Amsterdam, are not included, giving you the flexibility to choose your own dining options.

The remaining balance is due three calendar months before the event start date.

All challengers must be over the age of 18 (or 15 and over if accompanied by an adult taking part who will have full responsibility of the child during the trip).

Costs

Meeting point

Carlton House Terrace
London
Greater London
SW1
UK

Nothing was too much trouble. They handled our team of cyclists, all with varied abilities, with care, consideration and professionalism. We now consider the team firm friends and wouldn’t hesitate to use them again. Five stars. Nick G

We’ve just completed the London to Amsterdam Challenge and could never have achieved our goal without the amazing team. Their preparation, professionalism and fun made this one of the best trips I’ve ever done. Thanks a million! Rebecca

The perfect balance of professional and personable. We felt in safe hands at all times. Chantal

Thank you for the most memorable few days on our London to Amsterdam ride. I’d only been road cycling for a few months but now I’ve officially caught the cycling bug. Laughter, tears and still buzzing; can’t wait for the next adventure. Sabrina

We’ve had the time of our lives and felt nothing but support from the whole team. London to Amsterdam - done. Bring on the next challenge. Lerona G

Seven of us booked the London to Amsterdam ride and can’t thank the team enough. The organisation was superb — planned stops, great meals and constant hydration. Their support and tips helped us complete the ride. We’ll be booking London to Paris next. Ramandeep

This is honestly the best company I’ve encountered for challenges. Extremely knowledgeable and organised. No one was left behind and they supported us all the way. Six of us had never done anything like this before and they made sure we felt part of the team. An amazing experience. Aman

Huge thanks to Alan and the fantastic team. The trip exceeded my expectations and I’m eager to take on more challenges in the future. A truly memorable experience. Jim

Well organised with engaging leaders who made the challenge fun while pushing us to complete it. Different pace groups meant everyone was involved without pressure. An excellent event that I would absolutely recommend. Chris

Once again, a great trip. The team adapt the pace to suit everyone and always prioritise safety. The guides are patient and knowledgeable, and you’re well looked after from London to Amsterdam. Rob

An incredible challenge from start to finish. I wasn’t the fastest rider but was always supported. Cycling through Holland was absolutely beautiful. I’m already thinking about London to Paris next. Catherine

I was apprehensive before arriving but the guides immediately put me at ease. Their support continued all the way to Amsterdam. The planning, route knowledge and ability to adapt to challenges along the way were fantastic. I’m already thinking about my next event. Helen

This was my first UK cycling event and I can only give it a thumbs up. Brilliant organisation and leadership, with safety and support throughout. The whole team worked to ensure every participant finished. A wonderful event. Jernej

What an amazing trip. Thank you for organising it so well and making it so much fun. Emily

A truly exceptional and well-organised ride. From registration to the final miles into Amsterdam, everything was seamless. The support vehicle was always nearby, rest stops were well chosen and every ability level was catered for. I’ll definitely be back for more. Steve

A huge thank you to the team for their help, guidance and enthusiasm. It was an incredible achievement. I’d only started cycling seven months before the event but, with their motivation and support, I completed the entire ride. They look after you from the moment you sign up. Jiten