Event overview
Whether you're new to cycling or a regular on the road, you'll love this iconic cycling event!
Leave the bright lights of the city and cycle off in search of the coast on Europe's oldest charity bike ride as a solo rider or as part of a team. From the iconic sights of London, following 54 miles of well-signed route, before making a grand arrival at the glorious coastal city of Brighton and crossing the finish line on the beautiful beachfront.
Highlights
Pedal to the pier at your own pace
Conquer one of the most famous UK cycle routes at leisure.
Quiet roads and Sussex countryside
Rolling cycling terrain with a few punchy hill climbs to get the thighs burning.
Beginner cyclists to regular weekend riders
A fantastic finish on the seafront to the rapturous cheers of friends, family and supporters.
Professional event management
Featuring a new beach village with more refreshments and food places than ever before.
Pedal with passion
Get sponsored and support one of these charities.
- Event village
- Newcomers
- Spectators
- Teams
Who is it for
The ride is open for all - from those who are new to cycling, to the regular weekend rider! All aged 14 and over are welcome to sign up and take part.
Training support
Put in the miles of training with the support of cycling experts, helping you to hit the start line feeling ready!
- Coast
- Rural
- Toilets
- Urban
Event HQ
Brighton seafront
Brighton
East Sussex
BN1 1PN
UK
Destination Brighton
Celebrate your fantastic achievement in Britain's 'hippest' city, taking time to explore the picture-perfect beach front views, or delve deeper into the city to retrace the grandeur of its Victorian heritage. A wealth of bars and eateries await as you toast your success.
- Cut off time
- Distance markers
- First aid
- Food stations
- Hilly
- Marshals
- Partly closed roads
- Point to point
- Return transport
- Sweeper
- Toilets
- Undulating
- Water stations
- Wave start
- Way markers
Put your stamina to the test as you tackle renowned climbs, like the thigh-burning Turner's Hill in West Sussex.
This is the ultimate ride for those who are new to cycling, as the training advice and partially closed road route prepares riders for the road and cycling with others. However, it’s also a great day out for experienced riders who just love to see the sights, take in the rest stops and gain that well earned medal!
Waves and Groups
Riders will set off at allocated start times depending on ability. If you sign up as a group you will be able to start together.
Cut off time
Riders need to have finished the event by 19:00.
Closed roads
Many sections of the route, including parts of London, will be closed to traffic! Cyclists' bliss.
Logistics
Return transport and bike transfer are offered on a first come first served basis, so remember to book this when you sign up.
Sustainability
- Public transport links
- Cake
- Medal
- Technical t-shirt
- Training plan
You will receive support for both your training and your fundraising, making sure that you have the best possible cycling experience. Your charity place entry includes:
Included
- Professional event organisation
- Rider welcome pack
- A training plan to help you prepare
- Technical cycling jersey
- Fundraising materials and support
- Mechanical support
- Medical assistance
- Refreshment stations along the route
- Finishers' medal
- Celebrations in the beach village
- Fundraising materials
- Fundraising required
- Fundraising support
This classic ride is organised by the British Heart Foundation but supports a wide range of charities. Charities buy places in the event, then give them to riders who agree to raise money for the charity - these are called 'charity places'.
Here are some of the many perks of riding for charity
Join a social team
Riding for charity connects you with like-minded people both in the build-up and on the day of the event itself.
Get training support
Put in the miles of training with the support of experts, helping you to hit the start line feeling ready.
Ride in style
You'll be given a technical cycling jersey, kitted out in the branding of your chosen charity, to wear as you ride.
Support a great cause
Whichever charity you ride with, you'll be helped to reach your fundraising target.
Cycling challenges and charity fundraising go hand-in-hand - which charity will you ride for?
This was my first ever bike ride event and I couldn’t have picked a better one; everyone was so friendly and supportive on the day and the beach village really was the icing on the cake…a place to celebrate the epic challenge I just took on! I can’t wait to take part in the event again! Lee, L2B Cyclist
My team - what a superb and supportive bunch they are. Answering every question I had, using their experience and knowledge to get me up to scratch as a cyclist. When I signed up to the event, I had nothing...no bike, no cycling gear, not even a helmet. And the advice they offered, as well as the advice from the fundraising pack, really set me in great stead to take on this event. Lee, Team BHF 2018 captain
Entries
- Age 14 & over
- 15000 places
- Entries open
- to 02/05/2025
- Charity places
- Enter online
- Event merch available
- Fundraising required
- Race pack by post