Sun 5 May 2024 Newport, Shropshire, UK

Poppy Ride | Shropshire | Royal British Legion | 90km

2024 date tbc. Starting from the Royal British Legion's Battle Back Centre, the route takes in parts of the beautiful Shropshire countryside. You’ll pass by The Ironbridge Gorge World Heritage Site.

  • Sun 5 May 2024
The Battle Back Centre, Newport




Age 15 & over

  • 90 km road cycling


Using decades of cycling know-how, each of the three distance routes offered have been professionally designed.

While you enjoy stunning scenery, rolling hills, and tour past local landmarks - the team makes sure you have everything you need. This really is a sportive not to be missed.

By taking part you’re helping the Royal British Legion raise vital funds to ensure they can continue to support serving and ex-serving personnel, and their families, for as long as they need it. 

This event is part of Poppy Ride | Shropshire | Royal British Legion.

  • Newcomers
  • Teams

Bike type

A standard hybrid or road bike will be sufficient for your needs.

Fitness level

You should have a basic level of fitness with the commitment to prepare properly in training for the challenge. The training plans provided will help you on your way to getting the most out of the event.

Solo riders

Many supporters sign up for the challenge as an individual - this is a great way to meet new friends.


There is no minimum or maximum size of team. When you register, make sure to add your team name to ensure you are recognised as a team.

Group cycling

This bike ride is very social with people of all abilities taking part. The experienced Ride Captains will be there to support you the whole way and will facilitate groups to ride as a peloton, so that you can practice group riding, or you are welcome to set off on your own and go at your own pace.

  • Accommodation
  • Camping
  • Free parking
  • Rural
  • Toilets
  • Urban

Event HQ

The Battle Back Centre
TF10 9AT


  • Lilleshall National Sports and Conferencing Centre

    They offer Single, Twin and Double rooms.

  • Premier Inn Newport/Telford

    It is a 10-minute drive from The Battle Back Centre and offers family, Twin, Double and Accessible Rooms.


  • Lilleshall National Sports and Conferencing Centre

    They have a grass pitch site for tents, campers and caravans. Please be aware there are no electrical points available and no dogs are allowed.

  • Ted’s at Hunger Hill Caravan and Camping Site

    It is an 8-minute drive from The Battle Back Centre and offers electric points and disabled friendly shower and toilet facilities on site and is dog friendly.

Train station

The closest train station is Telford Central, approx. 20 min taxi ride.

  • First aid
  • Flat
  • Food stations
  • Out and back
  • Sweeper
  • Toilets
  • Water stations
  • Way markers

Choose your distance from 40km, 90km or 148km. Enjoy routes that all take in the Royal Air Force Museum Cosford, a museum home to a world-class collection of aircraft and artefacts displayed inside wartime hangers and within the National Cold War Exhibition.

What is the route like?

All routes will involve hills of some description so it’s a good idea to put in some training for the climbs. You are advised to ride at your own pace, that way it’s very likely you will find yourself cycling with people of a similar ability.

How to follow the route

All three routes are full signposted, with marshals on key junctions. GPX route downloads will be available just before the event so you can follow the route using your GPS cycle computer.


  • Public transport links

  • Chip timing
  • Medal
  • Training plan


  • Unique finisher’s medal
  • Timed event with online results
  • Free on-site parking
  • Medical and mechanical support
  • Rider recovery support vehicle
  • Fully stocked feed stations
  • Event village with on-site catering

Not Included

  • Travel to/from the event
  • Accommodation if required
  • Personal cycling gear (helmet etc)
  • Spares that are needed for your bike during the ride (although they will be fitted for free)
  • Insurance for your bike


A mechanic will be available in the event village before the ride starts and once the ride begins there will be a mechanic on the route to offer support. Please ensure your bike is in good working order with fully functioning brakes and gears, as there will be limited time to resolve any issues on the morning of the event.

Personal kit

Please ensure you have a properly fitting cycling helmet and enough spares to be self-sufficient for the duration of your ride. This should include (as a minimum) a spare inner tube, puncture repair patches, and a pump or co2. Also consider bringing sunscreen, a light jacket or gilet in case of changeable weather and lights.

  • Fundraising materials
  • Fundraising required
  • Fundraising support
  • Submit fundraising up to 1 month after event

Raise £300 toward RBL's vital work and you’ll also earn an official cycling jersey to wear with pride on the day.

Fundraising support

Once you’ve signed up, you’ll receive a welcome email containing lots of information and advice about raising money for the Royal British Legion. In addition, the RBL team are on hand to support you every step of the way!

How your fundraising helps

Registration fees only help to cover the event costs – so fundraising is really important in helping serving and ex-serving personnel and their families.

Your donations enable the Royal British Legion to make a huge difference to the lives of those supported in the Armed Forces community. Every year they are able to save lives, save marriages, keep families together, alleviate poverty, prevent homelessness, and improve physical and mental health – these are all life changing events enabling those supported to live safe, secure and fulfilling lives.

  • Age 15 & over
  • Entries open
  • Enter online
  • Fundraising required

2024 fees to be confirmed.

Entry fees

Entry fee


Other races at event

  • Sun 5 May 2024
  • #1 of 3
The Battle Back Centre, Newport




Age 15 & over

  • 40 km road cycling
  • Sun 5 May 2024
  • #3 of 3
The Battle Back Centre, Newport




Age 15 & over

  • 148 km road cycling